15330 123 Ave, Edmonton
Phone: 780-758-1775

Edmonton, the city we work and live in, is pretty down to earth, but in spite of that, there’s still enough people from my generation that succumb to vain acts of enticement. The worst kind I can think of is giving your children weird names. It’s bad enough when someone can’t seem to get enough attention for themselves, but it’s much worse when you make long lasting decisions that affect others motivated by that same compulsion. In the hopes of sparing a generation of children, I’d like to tell you why you should avoid naming your child Siri.

For most people, searching the internet for a product or service has replaced the need to store a giant yellow book in cupboards better suited for old computers you’re keeping around because you’re constantly running out of disk space for the countless selfies you take. We trust Google to return the most relevant and trustworthy results for our queries but does it actually work that way? Unfortunately, a lot of the time, no.

People love making predictions for the future. Arthur Ellsworth Summerfield, the Postmaster General in 1959, once hilariously predicted, “Before man reaches the moon, your mail will be delivered within hours from New York to Australia by guided missiles. We stand on the threshold of rocket mail.” Steve Ballmer, the then CEO of Microsoft claimed in 2007 that, “There’s no chance that the iPhone is going to get any significant market share. No chance.” As for me, I like to be critical and there’s nothing easier to critique then a nice juicy prediction and I’d like to thank UX Magazine for publishing an article called, “Why Web Design is Dead,” for me to respond to.

We have this conversation so often with clients embarking on a logo design project that I’m amazed it’s taken this long to write about it… so here is a post about what makes a good logo. Any client undertaking an exercise in logo design for their organization needs to understand a difficult truth. It is that most people don’t have very good taste when it comes to style and this is especially true when it comes to a variant that they don’t know much about. In light of this fact, chances are, you probably don’t have the awareness or expertise to define what is or is not a stylish logo.

With election day looming, all everyone can talk about is change which seems to be the buzzword of this election. Are the NDP's ideas really all that new though? Albertan's will decide May 5. Don't forget to vote!